Figuring out your niche is an important aspect of sales funnel development, right? This may actually be your most important task.
If you aren't there yet, then this needs to be the focus of your attention.
You may have found a profiatble niche, but is it one you care about.
For example, my niche is internet marketing.
I'm fascinated by it and have learned a great deal about it over the years.
Since everyone wants to start out there, it's very profitable, but it's also extremely difficult to break into with one of the highest failure rates.
You do still need to have some competition, though.
Competition is where you get new product ideas for long term business health.
You do still need to have a market for your interests, products, and services.
So you'll have to do a little testing.
When you're figuring out how profitable your niche is, you can test it out before rolling out our entire project.
Start off with putting together your lead capture system so yo can make collect names and make a few first sales.
Don't make this harder than it actually is.
Give away a short report on your landing page, then follow up with a related product or full-book version of your free report that's consice and informative for a relatively low price.
If you don't have one yet, do a search for PLR products in your niche and use that to sell and create a short teaser report.
Once you give out the report, you follow up with the sale of the book.
If your niche is getting thousands of searches, collecting those names and following up to make that initial sale will be worth it.
You do need to see some money, though.
It's great to get leads, but it's really hard to track results until you start making sales.
Until this is done, there's no way to know if you what you're offering can make you any money.
That's okay if not, though.
If you have a list, you can always adjust your emails and products and test them until you find what works, but when building it with a front-end product, your sales numbers are much more reliable than your opt-in numbers.
When you've figured out that you can make money form your niche, you need to get to planning your sales funnel.
The primary focus here should be meeting the needs of your customers and providing value and quality.
Be sure to tailor your products to your customers throughout your funnel.
Over time, you can add more and more higher-priced products and services and make the most profit on the back end.
Tailor your funnel to what your customers want.
At first, you may start out with a broad topic niche, like martial arts.
Over time, as you do more research on martial arts, you find that people in that niche are looking for more specific things, like "bo staff training" or "Tai Chi for more powerful fighting".
If you keep breaking it down, you can get into dealing with problems like body pains or how to push through a plateau.
Digging deep into your niche does a few things for you.
First of all, it helps you to learn more and be able to provide more value.
It also helps you with regard to deciding what should be in your sales funnel.
Finding the right niche can be take time and work, so be patient.
This is a business, after all, and everything you do takes time and patience until your machine is running smoothly.
You have to be flexible and respond to your customers' needs.
Keep doing your research and adapt as those needs change and develop over time, and you will find success with your sales funnel strategies.