Learn as many marketing strategies as you can so that you can be in a better position, compared to your competitors.
Analyse what works best for you and apply it consistently, as not a single method can be the best method and work for everybody.
The first step is to analyse your strengths and weaknesses; if you are very good at writing, then use those marketing strategies that require a lot of writing.
Avoid using strategies that require skills that you are weak at, even though it works for most of the people.
You won't do well, even if you try very hard compared to people who are passionate about it.
I understand many people want to get rich and they try all the available strategies in the market.
That will not work well, as they start to divert their attention and keep on trying new methods.
Focus on a few strategies that work for you and be consistent doing it until you are good at it.
Next is to understand your customers before applying your selected strategies to use.
Marketing communications required you to find potential buyers and understand what they are looking for.
Once you know what they want, find the products for them, and it won't be difficult getting them to buy from you.
You need to apply interactive marketing strategies, hard selling or one way selling is no longer effective.
People want to buy something that they think is good, but from their perspective.
So you will have to understand them first and customise or find products that fit into their requirements or expectations.
Creating a blog and building a rapport with your readers or potential customers is one of the strategies that you can use.
This is a very good way to understand what the people who frequent viewing your blog want, especially when they start to post their comments.
And they are much targeted in the niche that you are in.
If they find and accept what you share with them, they will start to trust you and will buy products that you recommend to them.
The next strategy you can apply is email marketing, but you need to build up your list of subscribers first before you can apply this technique.
You can send them the latest information or some free gifts to build up the rapport.
Once they trust you, you can start sharing with them your products and prompt them to buy from you.